Sellerlane
Start free

One platform. Every product.

Everything below is included — no app store, no plugin bills, no integration headaches. Start free and switch features on as you grow.

Start free

Storefronts that feel custom-built

Launch a fast, beautiful store with a drag-and-drop visual editor — no code needed.

  • Professionally designed theme with section-and-block editing
  • Live visual editor: edit your real store, see changes instantly
  • Mobile-first, fast pages that rank well on Google
  • Custom pages, blogs, policies and navigation

Payments built for India

Native Razorpay and PayU — UPI, cards, netbanking, wallets — with 0% extra platform fees.

  • Connect Razorpay or PayU in minutes
  • UPI, credit/debit cards, netbanking and wallets out of the box
  • Automatic payment reconciliation and refund tracking
  • Sellerlane never adds a transaction fee on top

Your domain, your brand

Free yourstore.sellerlane.io subdomain, or connect your own domain with managed SSL and branded email.

  • One-click custom domain connection with automatic SSL
  • Branded transactional email from your own domain (DKIM/SPF managed for you)
  • Domain health monitored and auto-healed continuously

Sell anything

Physical products, digital downloads, event tickets and gift cards — all in one catalog.

  • Variants, inventory tracking and unit pricing
  • Digital products with secure, metered download links
  • Events with scheduling, reminders and meeting links
  • Gift cards with scheduled sending

Marketing that runs itself

Campaigns, automations, customer segments and attribution — built in, not bolted on.

  • Email campaigns with open/click tracking on your own domain
  • Customer segments that update themselves
  • Abandoned checkout recovery and lifecycle automations
  • Campaign attribution down to the order

Know your store in real time

A live map of visitors, sales funnels and product analytics — with city-level geo built in.

  • Live view: watch visitors, carts and orders on a world map
  • Conversion funnels from first visit to repeat purchase
  • Consent-aware tracking that respects your buyers

Media that sells

Optimized images, adaptive streaming video and 3D/AR product views on every plan.

  • Automatic image optimization and on-the-fly resizing via CDN
  • Video transcoded to adaptive HLS for every connection speed
  • 3D models with one-tap AR view on iPhone and Android

Customer service on autopilot

Self-service returns, cancellations, redeliveries and gift card resends — with your rules.

  • Buyers resolve issues from their delivery page — no login needed
  • Approve automatically or review each request
  • Back-in-stock alerts bring shoppers back
  • Product reviews with moderation

All of it, free to try. Forever-free plan included.

Start free — no card required

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